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Playtex Playtex

Playtex is an iconic lingerie brand.
Originating with
Cross Your Heart in the
fifties, Playtex has been
creating
beautifully comfortable & supportive
lingerie
ever since. From gorgeous lace
bras to cotton briefs
and T-shirt bras,
you can feel fabulous with Playtex.

Shop The Brand

Flower
Elegance

As elegant as it is discreet. Flower
Elegance
offers perfect fit, comfort and
style for every
occasion.

Explore The
Range

Your Guide
to The
Perfect Fit

80% of women are wearing the wrong
size bra. With
the right fit, your bra will
look and support you better,
and feel
great! Use these simple steps to make
sure
your new bra fits you perfectly.

Shop All Playtex
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